(PR) Public Relations Supervisor

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☞ Công Ty Cổ Phần Thời Trang & Mỹ Phẩm Duy Anh (DAFC)

View: 141

Update day: 04-05-2024

Location: Ho Chi Minh

Category: Sales Marketing / PR

Position: Trưởng nhóm / Giám sát

Salary: Cạnh tranh

Education: Đại học

Experience: Trên 3 Năm

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Job description

· Translate all brands materials such as brand campaign, new collection launch, internal training material & other relevant material.

· Create/ advise print, digital content, PR article, press release, DAFC website, Ecommerce, Online Outlet, Shipping Guidelines, email communications, LinkedIn page, knowledge base, blogs, CRM & Clienteling.

· Manage media relationships, media & KOLs’ booking, media inquiries and interview requests. Identify and create relationships with new publications & media partners.

· Develop media relations strategy, seeking high-level placements in print & online magazine, advise Brand MKT for improving PR effectiveness.

· Identify, explore, listing KOLs & Communities related to company brands, proposing KOL/community collaboration scheme.

· Working closely with stylists, presses to explore brand exposure opportunity.

· Assist in development / advising internal brand PR activity, KPIs and ROI.

· Responsible for execute all PR events, programs for DAFC and IPPG corporate name (if requested).

· PR report: Monthly tracking competitor activities, Vietnam market landscape in term of PR function. Support Brand Marketing team in searching the relevant information in need.

· Industry weekly news: Weekly collect & highlight relevant Global brands news in the industry, in order to share with BOD, GBD and MKT team.

· Other task assigned by line manager

Job requirement

1.Qualification:

· Bachelor’s degree in Marketing, Faculty of Social Sciences & Humanities, Journalism or Communication.

2.Knowledge:

· Knowledge about the role of PR, content and social media platforms for marketing goals.

3.Experience:

· At least 2+ years of experience working at the same position.

· Background fromMagazine Fashion/Fashion Retail is must

· Have good relationship with media partners, KOLs.

4.Skill/ competence:

· Excellent copywriting skills, both English and Vietnamese.

· Sensitive in approaching customer behavior, catching market and product trends.

·Willingness to learn, work hard and work under pressure.

Job benefit

  • Laptop
  • Chế độ bảo hiểm
  • Du Lịch
  • Phụ cấp
  • Chế độ thưởng
  • Chăm sóc sức khỏe
  • Đào tạo
  • Tăng lương
  • Công tác phí
  • Nghỉ phép năm
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Deadline: 03-06-2024

Click to apply for free candidate

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