Chief Marketing Officer

CÔNG TY TNHH THỜI TRANG VÀ MỸ PHẨM ÂU CHÂU

見る: 144

更新日: 12-04-2024

場所: Ho Chi Minh

カテゴリー: マーケティング/ PR 売上高 テキスタイル/衣服/靴

レベル: Giám đốc

給料: Cạnh tranh

教育: Đại học

経験: 3 - 5 Năm

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仕事内容

A Chief Marketing Officer (CMO) is a senior executive who leads and manages an organization’s marketing strategies and activities. They are responsible for driving brand awareness, customer acquisition, and revenue growth through effective marketing initiatives, market research, and collaboration with cross-functional teams.

A Chief Marketing Officer (CMO) is responsible for developing and executing marketing strategies that align with the organization’s goals. They oversee market research, analyze consumer trends, and identify target audiences. The CMO collaborates with cross-functional teams to create and implement integrated marketing campaigns, manage brand positioning, and enhance customer experience. They monitor marketing performance, analyze data, and make data-driven decisions to optimize marketing efforts. Additionally, the CMO stays updated on industry trends and fosters innovation to drive the organization’s competitive advantage in the market.

  • “Listen” to the trends of the market and direct the market research efforts of the company
  • Liaise with other departments to guide a unified approach to customer service, distribution etc. that meets market demands
  • Define marketing strategies to support the company’s overall strategies and objectives
  • Develop a feasible marketing plan for the department and oversee its day-to-day implementation
  • Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the company’s unique “voice”
  • Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)
  • Build a highly efficient team of marketing professionals
  • Create a solid network of strategic partnerships

仕事の要件

  • Proven experience as CMO or similar role
  • Having knowledge and experience in the retail industry is an advantage
  • Demonstrable experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion etc.)
  • Solid understanding of market research and data analysis methods
  • Ability to apply marketing techniques over digital and non-digital channels
  • Understanding of different business disciplines (IT, Finance etc.)
  • Proficient in MS Office and business software (e.g. CRM, Salesforce)
  • A leader with both creative and analytical capabilities
  • Outstanding communication (written and verbal) and interpersonal abilities

仕事上の利点

  • Laptop
  • Chế độ bảo hiểm
  • Du Lịch
  • Chế độ thưởng
  • Chăm sóc sức khỏe
  • Đào tạo
  • Tăng lương
  • Nghỉ phép năm
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締切: 12-05-2024

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